The Social Media Platforms Parents Are Most Worried About

A worrying trend known as jumping on the ‘borax train’ has swept over TikTok recently and has participants consuming the laundry-boosting product. Content creators advocating this trend on TikTok claim that borax, or sodium borate, can treat inflammation, stress, joint pain, and cancer.  Not only can trends like these present physical health risks, but the peer pressure to complete these challenges, the possibility of offensive comments being made, and the potential for the video to go viral can negatively impact a child’s mental health.

AI Digital family safety app, Canopy.us have explored what dangers threaten kids using TikTok and the safety precautions parents can take to protect them.

Which social media platform is the cause for most concern? 

Canopy.us analyzed search volume data by inputting the phrase ‘Is [insert social media platform] safe?’. In doing this, the social media platform that was found to be most worrying was revealed. TikTok was by far the winner, with an estimated 8,900 monthly global searches for ‘Is TikTok safe?’, over half of these coming from the US alone. This data suggests a continuing concern for user safety on the platform.

What are the possible dangers of TikTok to my child? 

It can be addictive – The app offers infinite scrolling with never-ending content. TikTok learns from the users’ habits, through its algorithm, and continually creates a personalized experience that will only get more and more enjoyable. A Tech Crunch study revealed kids aged four to 15 spend 80 minutes on TikTok daily; that’s nine hours per week, 486 hours per year, and 20 days per year spent scrolling through videos.

Risk of sexual exploitation – Reports of predators contacting children on TikTok are of great concern to parents. The NSPCC conducted a survey that found 25% of 40,000 school children had live streamed with someone they did not know, and one out of 20 kids had been asked to take their clothes off. This risk is not unique to TikTok, and parents should be vigilant of all social media platforms that offer the potential to interact with strangers through live streaming.

Exposure to dangerous challenges – There have been countless TikTok challenges that have spread across the platform, some of these taking the lives of children. An infamous trend known as the ‘Benadryl challenge’ resulted in the death of a 15-year-old girl who consumed excessive amounts of the allergy medication. Parents may benefit from keeping up to date with any recent trends to look out for signs of their own children’s attempts.

Misinformation claiming to be medical advice – The recent borax trend sweeping over the platform is influencing users to treat various ailments by consuming laundry-boosting borax. Of course, most people would use common sense and will forgo consuming a household cleaner. Still some younger users may be so influenced by older and ‘authoritative’ sounding TikTok creators that it could lead to serious health problems. Consuming borax may cause vomiting, diarrhoea, and kidney failure. Keeping household products out of reach of children is a good place to start for prevention.

How can parents protect their children from TikTok dangers? 

TikTok launched Family Safety Mode and Screentime Management in early 2020.

Through the Family Safety Mode, parents can determine the following:

• How long each day a kid can spend on TikTok
• With whom they can communicate in direct messages (which isn’t allowed at all for accounts registered to those under age 16)
• If your teen has to use Restricted Mode — Restricted Mode prevents “the appearance of content that may not be appropriate for all audiences”
• “Discoverability: whether or not a teen’s account is private (your teen decides who can see their content) or pubic (anyone can search and view content)”
• Who can view the videos your teen “liked”
• Who can comment on your teen’s videos
• If your teen’s account will be recommended to others

To use Family Safety Mode, a parent must link their own account (so you must create one) to your child’s account. A parent and a child then need to open the app simultaneously and select “digital wellbeing” in the settings. At that point, you will determine which device belongs to the parent and which device to the child. The parent can begin choosing the settings they think are appropriate for the child, and the child cannot alter them.