New data has revealed the celebrities that are receiving the most Instagram likes from their fans on social media
- The research conducted by creator economy market research firm and publication Netinfluencer.com analyzed the top 100 most followed celebrity Instagram accounts to establish which celebrities have the highest amount of likes on average.
Taylor Swift topped the list of celebrities receiving the most love from her fans, receiving 7.8 million likes on average per post. Taylor has 275.8 million followers on Instagram and receives 271% more likes on average than Olivia Rodrigo, who placed 10th on the list. The singer has recently hit major headlines for her re-recorded album becoming the U.S. No.1 best-seller for 2023 and dating NFL player Travis Kelce.
In second place is Selena Gomez, who has more than double the number of Instagram followers than Taylor at 430.4 followers but receives fewer likes on average, at 6.1 million per post. Earlier this year, Selena found herself in a media frenzy amid a feud with Kylie Jenner and Hailey Bieber. More recent headlines have spotted her enjoying a New York night out with Taylor Swift and Sophie Turner.
In third place is Zendaya with 5.7 million Instagram likes on average. Zendaya gains more likes on average then both Kylie Jenner and Olivia Rodrigo combined, who landed 9th and 10th on the list. The actress is not only known for her role in films and TV series Euphoria but also for her fashion moments such as attending events like the Louis Vuitton show in Paris.
21-year-old Jenna Ortega comes in fourth place with 4.3 million Instagram likes on average. The most popular post by Jenna has gained 19.7 million likes, on the 17th of December 2022, styling a Dolce & Gabbana black outfit and tie. Jenna has recently been honoured at this year’s Harper Bazaars Women of the Year Awards.
In fifth place is Billie Eilish, who has 70.2 million more followers than Jenna Ortega, with 3.4 million Instagram likes on average. In recent posts, Billie has been starring in a paid partnership with Gucci, featuring the new Horsebit 1955 bag in Demetra, a vegan alternative to leather. Billie has seen one of her latest red hair choices go viral on social media, as the image got doctored on Twitter and shared over 50 million times and compared to a ‘weather map’.
Stranger Thing’s actor Noah Schnapp followed closely behind in sixth place, with 3 million likes on average. The actor earlier this year attended his first-ever Pride in New York after coming out.
In seventh place is Ariana Grande with 2.9 million Instagram likes on average and the third biggest Instagram following Selina Gomez and Kylie Jenner, at 381 million. Ariana had social media in a storm after separating from her ex-Dalton Gomez and rumoured to be dating co-star Ethan Slater.
21-year-old Sadie Sink is in eighth place, with 2.6 million likes on average out of her 26.5 million Instagram followers. Just after that is Kylie Jenner, who has 399 million Instagram followers and an equivalent of 2.3 million likes on average. Sadie, who appeared in Stranger Things alongside Noah Schnapp, has been announced as Armani Beauty’s new face this year.
Finally, rounding off the list in tenth place is Olivia Rodrigo, with 2.1 million Instagram likes on average. The singer has recently revealed her new song that will feature in the upcoming Hunger Games prequel.
- A spokesperson for Netinfluencer.com commented on the findings: “The biggest celebrities in the US gain attention from all over the world, so it’s interesting to see which celebrities are gaining the most active attention on their posts. It could be a big surprise to people to see celebrities with very big followings, such as Kim Kardashian, J-Lo, and Beyonce, are not in the top 10 most liked but it’s important to remember that a big following doesn’t always mean they are receiving the most likes or have a high engagement rate on their profile.”
Table of top 10 most liked US celebrities on Instagram
Rank |
Name |
Instagram handle |
Followers |
Likes |
1 |
Taylor Swift |
taylorswift |
275,800,000 |
7,800,000 |
2 |
Selena Gomez |
selenagomez |
430,400,000 |
6,100,000 |
3 |
Zendaya |
zendaya |
184,400,000 |
5,700,000 |
4 |
Jenna Ortega |
jennaortega |
39,900,000 |
4,300,000 |
5 |
Billie Eilish |
billieeilish |
110,300,000 |
3,400,000 |
6 |
Noah Schnapp |
noahschnapp |
26,800,000 |
3,000,000 |
7 |
Ariana Grande |
arianagrande |
381,000,000 |
2,900,000 |
8 |
Sadie Sink |
sadiesink_ |
26,500,000 |
2,600,000 |
9 |
Kylie Jenner |
kyliejenner |
399,000,000 |
2,300,000 |
10 |
Olivia Rodrigo |
oliviarodrigo |
35,100,000 |
2,100,000 |
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