Making Tejanos Proud: Organizers Unveil Powerful Line-Up of Speakers and Sessions for Hispanicize Texas

HOUSTON, TX – July 13, 2017 – (HISPANICIZE WIRE) – The Lone Star State is about to give the Hispanicize event it’s first big Texas welcome since the iconic national event was born in Dallas in 2010.

This time it’s Houston’s turn to host a large Hispanicize event in the Lone Star State and today organizers of Hispanicize Texas (#HispzTX) revealed the powerful line-up of speakers and sessions that will converge July 29th in H-Town’s Silver Street Studios.

Presented by title sponsor Prudential Financial, Hispanicize Texas (www.HispanicizeTexas.com) will bring together a mix of social media A-listers, rising stars, veterans as well as top Hispanic marketing agency professionals, entrepreneurs and brands.

“Our jam-packed agenda is splashed with the Hispanicize themes of creativity, inspiration, empowerment and unity that we’re known for but with a distinct focus on Texas Latinas and Latinos influencers in digital content creation, journalism, entrepreneurship and entertainment,” said Angela Sustaita-Ruiz. “This is going to be a high energy day with compelling content, brand sponsors and entertainment that will make my fellow Texans proud.”

Hispanicize Texas will feature four, full day tracks with more than 20 sessions: 1. A multicultural content creators track, 2. An entrepreneurship and leadership track, 3. A GenZ track curated by Latinitas, and 4. An entrepreneur’s mentorship track.

Among the 2017 speakers of Hispanicize Texas are:

Eddie G, Latino Millenial Creator of OMG, it’s Eddie G!; Lili Gil Valleta, CEO & Cofounder CIEN+ and CulturIntel; Yvonne Guidry of Spoiled Latina; Award-winning Snapchat storyteller and digital strategist Carlos Gil; Dawniel Winningham of I am Dawniel Winningham; Kami Huse of Houston Social Media Breakfast; Candy Calderon of CandyCalderon.com; Vianney Rodriguez of Sweet Life; Rory Lassanske of Mamá Contemporánea; Kathy Cano-Murilo of Crafty Chica; Jillian Goltzman of Houston Bloggers Union; Rikki Rincon of Creative Juice Online; Ingrid Quiroz of APC Collective & Soy Texas; Elayna Fernandez of The Positive Mom; Vicky Garza of Latinitas; Antonio Arellano of ABC 13 Houston; Rey Delgado of Edelman; Wendy Vanessa of Hey! Wendy Vanessa; Cristy Clavijo-Kish of Hispanicize Media Group & DiMe Media; Elisha & Elyssa Fernandez of Wholly Art; Sylvia Butanda of Latinitas; Sonia Diaz of Balsera Communications and Hispanic Public Relations Association (HPRA); Melanie Mendez-Gonzales of ¿Qué? Means What?; Joey Guerra of the Houston Chronicle; Anllelic Lozada of Los Tweens & Teens; Victor Landa of News Taco; Manny Ruiz of Hispanicize Media Group; Enriqueta Lemoine of Savoir Faire; Valerie Carmona of Val Around Town; Jose Resendez of The Jose Resendez; Rita Garcia of Fox 26 Houston; Mimi Sanchez of MimiSanchez.com; and April Arias of the Association of Hispanic Media Professionals among others.

The 2017 sessions of Hispanicize Texas include:

— Lone Star Latinas: Leading, Independence and Cultura

— Prudential Interactive Challenge: Ways to Secure Your Financial Future

— The Rules Are Different Now: What Digital Creators Need to Know to Work with Brands in 2017

— Go LIVE or Go HOME: A Guide to Effective Livestreaming

— Cafecito Time with Top Texas Media Covering Hispanic Trends and Issues

— Instagram Boot Camp: An Interactive Styling and Photography Workshop

— Storytelling is The New Content Marketing: How to Use Instagram Stories and Snapchat to Work with Brands

— Yes, You Can Get THAT Book Deal Done!

— Social Media Master Class for Entrepreneurs: Building Your Brand's Digital Footprint

Confirmed Latinitas Gen Z sessions include:

— Using Social Media for Good / Video P.S.A.s

— I Love Me! with Wholly Art

— Virtual Reality / 360 Storytelling 101

— Rainbow Foods: For a Smarter & Sharper You! with Candy Calderon

— Listen to My Podcast

— Your Personal Branding with Los Tweens & Teens

In addition, the agenda will include a series of small mentorship roundtables to include:

— Is Your Big Idea Ready for Investors?

— Know Thy Business Partner

— Refining Your Elevator Pitch

As part of the closing of Hispanicize Texas will partner with the Houston Food Bank, to host a stadium-like VIP viewing and digital experience at Silver Street Studios that will make the El Clásico match come alive for fans of Real Madrid and FC Barcelona.

The Lone Star edition of Hispanicize is being co-curated by Juan Alanis and Anjelica Cazares of Juan of Words in partnership with DiMe Media, Texas Latino Bloggers, FAB Latinos, Círculo de Mujeres DFW, Houston Latina Bloggers, Kaleidoscope Houston and Soy Texas. Nationally renown Hispanic marketing industry leader Alex López Negrete, CEO and founder of Lopez Negrete Communications, and multi EMMY Award-winning journalist and media entrepreneur Gaby Natale, CEO of Super Latina TV, are co-chairing this year’s Hispanicize Texas.

Registration Information

To purchase a pass to attend Hispanicize Texas, please visit www.HispanicizeTexas.com.

Sponsorship Opportunities

As of today, Hispanicize Texas partners now includes title sponsor Prudential Financial as well as Walmart, Topgolf, Best Western, United Airlines, Nespresso, Kroger, Heineken, 787Coffee.com, Visit Houston, Ink Link Marketing and Octopus Advertising Group.

Sponsorship information for Hispanicize Texas and Hispanicize Los Angeles (Oct. 3 & 4) is available by contacting sponsorship@hispanicizeevent.com or calling 203.364.4779.

Media partners also include Telemundo, Latina, Hispanic Kitchen, Latina Moms and the Hispanic PR Blog.

About The Hispanicize Event
Now headed into its 9th year, the Hispanicize Event is the largest annual event for Latino trendsetters and newsmakers in digital content creation, journalism, marketing, entertainment and tech entrepreneurship. During its national signature event that was held from April 3-6, 2017, Hispanicize 2017 drew more than 2,900 attendees to Miami over four days while generating more than 2.5 billion combined media and social media impressions.

Hispanicize is packed with keynote speakers, sessions, workshops, showcases, celebrity meet and greets, screenings, exhibitions, award ceremonies and concerts that celebrate U.S. Latinos. The event is regularly used as a launch pad for creative endeavors, new products, technologies, marketing campaigns, films, books, music and more targeting Latinos in the U.S. and/or Puerto Rico. It also provides sponsors and attendees with unparalleled networking opportunities as it is the only event in the U.S. Hispanic space that brings together leaders from the social media, marketing/PR, journalism, film, and music industries.

The Hispanicize event is owned and operated by Hispanicize Media Group, LLC, the parent company of DiMe Media, Hispanic Kitchen, Latina Moms.com and the Hispanic PR Blog.

The Hispanicize Event can be found on Facebook https://www.facebook.com/Hispanicize, Instagram (@HispanicizeEvent) and Twitter (@Hispanicize).


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